Bar facts & stats

Question 1

What share of U.S. adults said they drink alcohol at all in 2025?

Accepted Answer

54%, a record low. From 1997 to 2023 at least 60% of Americans said they drank. The rate fell to 58% in 2024 and 54% in 2025.

Question 2

What share of women who drink say wine is their drink of choice?

Accepted Answer

44%. Only 14% of men pick wine, while 52% of male drinkers prefer beer. Men and women are about equally likely to choose liquor.

Question 3

What share of U.S. drinkers said they had a drink in the past 24 hours in 2025?

Accepted Answer

24%, a record low. Meanwhile 40% said it had been more than a week since their last drink, the highest share since 2000.

Question 4

Among young U.S. adults, what share said they drink alcohol in 2025?

Accepted Answer

50%. That's down from 59% in 2023, leaving young adults less likely to drink than middle-aged and older adults.

Question 5

Where do the largest share of U.S. bartenders work?

Accepted Answer

Full-service restaurants (41%). Only about 25% of bartenders work in drinking places like bars, followed by hotels at 7%.

The basics